They were inviting n00bz to play against him for the chance to win $300. One frag got you the prize. The few “competitors” i saw were laid to waste in a matter of seconds.
I can see similar one sided fights coming to our local consumer hot spots:
Contest: Getting a show canceled by Fox
Against: Tim Minear
Odds: Your show gets 6 episodes aired, his is pulled after the opening credits of the pilot (4am Thursday time slot).
Contest: Destroying a beloved Sci-Fi frachize
Tag Team Match: Rick Berman and George Lucas take on all challengers
Odds: You just can’t roll with the big dogs. You lose.